About jypi
jypi is a revolutionary learning platform that democratizes education by making high-quality learning resources accessible to everyone. Our mission is to transform how people learn by creating engaging, personalized, and effective educational experiences.
The Role
As our Chief Marketing Officer, you will be responsible for developing and executing our global marketing strategy. You'll lead our efforts to build the jypi brand, drive user acquisition and engagement, and establish jypi as a leader in the educational technology space.
This is a unique opportunity to make a significant impact on a fast-growing platform that's changing how people learn worldwide. You'll work directly with the founding team to shape our marketing vision and bring it to life.
Key Responsibilities
- Develop and execute a comprehensive marketing strategy aligned with our business goals
- Build and lead a high-performing marketing team across brand, growth, content, and community functions
- Establish jypi as a thought leader in education technology through strategic positioning and messaging
- Drive user acquisition, engagement, and retention through innovative marketing campaigns
- Oversee our content marketing strategy to establish jypi as an authority in the learning space
- Build and nurture our community of learners, educators, and contributors
- Develop and manage marketing partnerships with educational institutions, influencers, and other organizations
- Analyze marketing performance metrics and optimize strategies based on data insights
- Manage the marketing budget effectively to maximize ROI
- Collaborate with product and engineering teams to ensure marketing initiatives are aligned with product development
Qualifications
- 10+ years of marketing experience, with at least 5 years in senior leadership roles
- Proven track record of building and scaling marketing functions in high-growth technology companies
- Experience in education technology, consumer technology, or related fields
- Strong understanding of digital marketing channels, content marketing, and community building
- Data-driven approach to marketing with experience in analytics and performance measurement
- Excellent communication and storytelling skills
- Strategic thinker with the ability to execute tactically
- Experience building and leading diverse, distributed teams
- Passion for education and learning
Benefits
- Competitive compensation package including equity
- Remote-first work environment with flexible hours
- Comprehensive health, dental, and vision insurance
- Generous paid time off policy
- Professional development budget
- Home office stipend
- Regular team retreats in exciting locations
- Opportunity to make a meaningful impact on global education
Application Process
Our hiring process typically includes:
- Initial application review
- Screening call with our talent team
- Interview with the CEO and other team members
- Marketing strategy presentation
- Final interviews with key stakeholders
- Reference checks
- Offer
jypi is an equal opportunity employer
We're committed to building a diverse team and an inclusive workplace where all people feel they belong. We encourage applications from people of all backgrounds, regardless of race, color, religion, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.